用数字说话：零风投的牙科分析平台如何做到1650万美元营收

做的是什么生意

Practice by Numbers is an all-in-one dental practice SaaS platform that sits on top of systems such as Dentrix and Open Dental, providing analytics, patient communications, marketing, payments and workflow automation to dental offices, priced per location.

启动资金：No outside funding: Rohit Garg built the first version nights and weekends while employed at Philips Healthcare, and the company has been self-funded and profitable since its 2021 relaunch.

起因

After helping his wife Aditi, a dentist, make sense of her practice data, Rohit Garg concluded that dentistry was massively underserved by software and started Practice by Numbers in 2015 while holding a full-time medical imaging role at Philips Healthcare. The first customer was his wife's practice, and growth came from dentists telling other dentists.

经过

The company reached about $1M in revenue by 2018, then COVID 'cut the company at its knees' and forced a 2021 relaunch at about $2M. From there revenue roughly doubled repeatedly: about $4M in 2023, $8M in 2024 and $12.5M in 2025, with EBITDA of roughly 22-24% and about $1.5M in free cash flow. Growth stayed fully inbound - word of mouth plus trade shows and G2 - with no outbound sales team and no paid acquisition, while the product expanded into AI receptionist work and a payments product processing about $190M in GMV.

结果

As of 2026 the founders expected to close the year at about $16.5M in ARR, roughly 35% growth, while targeting 30% EBITDA and $100M+ in revenue within ten years. Rohit Garg described the company as 'bootstrapped completely... not a single dollar that's been taken.'

可借鉴之处

在高度细分的垂直行业里，能显著提升用户核心数据的产品可以替代销售团队：诊所的营收是全国平均水平的两倍，这本身就是口碑传播的引擎。