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The archive · Health & Care · Strategic decision · 1979–2025

Epic Systems built the US hospital software standard on $70K and zero venture capital

Judy Faulkner's basement EHR startup refused VC, IPOs and acquisitions for 46 years and grew to $5.7B revenue, used by 42% of US acute-care hospitals.

Epic Systems

The betThat privately held, patient-first medical-record software — no VC, no IPO, no acquisitions — could win healthcare by reinvesting profit into quality.Scaling

What the business is

Epic Systems develops electronic health record (EHR) software for hospitals and clinics, including the EpicCare record system, the MyChart patient portal and Cosmos data tools.

Starting capitalAround $70,000 from colleagues, at an initial company valuation of $70,000. Epic has never taken money from venture capitalists or private equity.

How it started

Judy Faulkner studied computing in medicine at the University of Wisconsin–Madison under pioneering physician Warner Slack, then spent years building a system that could track patient information over time. Colleagues urged her to commercialize it, and in 1979 she launched Epic from a Wisconsin basement with roughly $70,000 from colleagues at a $70,000 valuation — after a decade of urging from potential users.

What happened

Faulkner built Epic around three of her ten written commandments: 'Do not go public. Do not acquire or be acquired. Software must work.' The company reinvested revenue in in-house engineering and obsessive customer service — no outsourced support calls, a named 'BFF' contact for every health system, and a 1,670-acre Verona, Wisconsin campus where monthly all-staff meetings mix company news with grammar lessons. When former GE CEO Jeff Immelt raised acquiring Epic in 2017, Faulkner ended the meeting in about five minutes.

How it ended up

Epic remains privately held and independent under Faulkner, who at 82 still owns roughly 43% of the company. Her voting shares are slated to pass into a trust whose voting committee is barred from taking Epic public or selling it, with an oversight board empowered to sue members who break the rules.

Background

Epic Systems is the largest electronic health record (EHR) vendor in the United States, developing software that hospitals and clinics use to store and share patient histories — the EpicCare record system, the MyChart patient portal and related tools. The company was founded in 1979 by Judy Faulkner, who began building longitudinal patient-record software as a graduate student at the University of Wisconsin–Madison.

Epic started with roughly $70,000 from colleagues at a $70,000 valuation and has never taken money from venture capitalists or private equity. Faulkner's operating rules — written on walls across the company's Verona, Wisconsin campus — begin with 'Do not go public. Do not acquire or be acquired. Software must work.' Profits were reinvested into in-house engineering, a 24/7 in-house support organization and a campus built around customer meetings and staff rituals.

The model compounded: Epic's technology is now used in 3,300 hospitals and 71,000 clinics and by 325 million patients worldwide, and 42% of US acute-care hospitals run Epic versus 23% for Oracle Health, the second-place vendor, according to Klas Research. Revenue reached about $5.7 billion in 2024, making Epic one of the largest private software companies in the US.

Faulkner, still CEO in her 80s and owner of about 43% of the company, has structured Epic to stay private after her tenure: her voting shares will pass into a trust whose voting committee cannot take the company public or sell it, and an oversight board is tasked with suing committee members who break the rules. She has signed the Giving Pledge and says she has never cashed a share for herself.

What has to be true

  • Staying private let Epic ignore the 'tyranny of the quarter' and spend instead on quality and support — 24/7 in-house phone coverage and a 'BFF' contact for every health system.
  • The no-acquisition rule kept engineering focused: Faulkner calls buying companies a distraction, so Epic's product depth compounded internally for four decades.
  • Mission-critical trust spread by word of mouth among hospital executives, giving Epic a distribution advantage no sales team needed to replicate.
  • Faulkner engineered longevity into the ownership: a trust that cannot sell or go public means the private model outlives its founder by design.

What can be applied

Refusing money can be a strategy: Epic traded investor pressure for engineering control, and trust in mission-critical software compounded into dominance no sales force could buy.

Aftermath

As of August 2025 Epic remains the dominant force in US hospital software, with revenue around $5.7 billion and roughly 14,000 employees, and Faulkner has identified a succession path: president Sumit Rana, a longtime employee, is seen by former staff as the likely next CEO, and her voting shares are designated to move into a trust barred from selling or going public. The company's biggest long-running tension is interoperability, with rivals including Oracle Health arguing that Epic's dominance slows data sharing across systems.

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